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Tech-Driven Transformation in India’s Food Industry

Tech-Driven Transformation in India’s Food Industry

The tech-driven transformation in India’s food industry is gaining momentum as food businesses increasingly turn to technology to improve efficiency, reduce costs, and scale sustainably. After a brief slowdown, foodtech investment is gradually returning—particularly in areas such as AI-powered kitchen automation, robotics, and intelligent supply-chain platforms. These technologies are no longer experimental. They are becoming …

India’s Functional Food and Nutraceutical Market Gains Momentum

India’s Functional Food and Nutraceutical Market Gains Momentum

The India functional food and nutraceutical market is entering a new phase of growth as preventive health becomes a mainstream priority. Driven by rising health awareness, urban lifestyles, and a focus on long-term wellness, the sector continues to attract strong investor interest across food, nutrition, and health-focused categories. What was once limited to supplements is …

D2C Brands in Bengaluru Startups Reflect a Clear Consumer Shift

D2C Brands in Bengaluru Startups Reflect a Clear Consumer Shift

The rise of D2C brands in Bengaluru startups points to a clear and accelerating change in consumer behavior. LinkedIn’s Top Startups 2025 list for Bengaluru highlights how direct-to-consumer and quick-commerce companies are dominating the rankings, underscoring growing demand for digital-first, convenience-led brand experiences. Today’s consumers expect speed, seamless discovery, and direct engagement with brands—reshaping how …

Gujarat Startups Funding Signals a Shift Beyond Metro Cities

Gujarat Startups Funding Signals a Shift Beyond Metro Cities

Gujarat startups funding has crossed ₹300 crore, marking a major milestone for regional startup ecosystems in India. The surge in capital reflects growing investor confidence in non-metro innovation hubs, with D2C food and consumer brands emerging as some of the biggest beneficiaries. This momentum highlights a broader shift underway—startup growth in India is no longer …

WickedGud funding

WickedGud Funding Signals Strong Investor Confidence in Health-First Brands

WickedGud funding has received a major boost with the clean-label D2C food brand raising ₹20 crore to accelerate its growth. The fresh capital reflects rising investor confidence in nutrition-led food startups that cater to India’s rapidly expanding base of health-conscious consumers. WickedGud focuses on reimagining everyday packaged foods by removing refined flour and artificial preservatives, …

Supply6 celebrity partnership

Supply6 Celebrity Partnership Signals a Strategic Brand Move

Supply6 celebrity partnership has taken center stage as the Bengaluru-based nutrition and wellness startup announced actor Kriti Sanon as both an investor and brand ambassador. The move marks a significant milestone for Supply6 as it strengthens its positioning in India’s increasingly competitive functional nutrition market. By aligning with a well-known public figure, the brand aims …

Indian startups funding December

Indian Startups Funding December Shows Strong Signs of Revival

Indian startups funding December crossed the $1 billion mark, recording a 6% year-on-year increase and signalling a clear revival in investor sentiment. After multiple years of cautious capital deployment, this uptick reflects renewed confidence across India’s startup ecosystem. Funding activity during the month spanned multiple sectors including consumer goods, fintech, SaaS, and foodtech, indicating a …

Wow! Momo funding

Wow! Momo Funding Signals Strong Investor Confidence

Wow! Momo funding has received a major boost as the homegrown QSR giant raised ₹75 crore in fresh capital, led by veteran investor Madhusudan Kela along with participation from institutional backers. The investment further strengthens Wow! Momo’s position as one of India’s fastest-growing quick-service restaurant chains. Founded in Kolkata, the brand has successfully built a …