Coffeeshop Company, the Austrian coffeehouse brand with over 25 years of heritage and more than 100 outlets globally, has officially entered the Indian market with the launch of its first flagship café in New Delhi. This move positions the company within India’s fast-growing café and lifestyle F&B segment, as international players seek to capitalise on …
Coffeeshop Company, the Austrian coffeehouse brand with over 25 years of heritage and more than 100 outlets globally, has officially entered the Indian market with the launch of its first flagship café in New Delhi. This move positions the company within India’s fast-growing café and lifestyle F&B segment, as international players seek to capitalise on rising urban coffee culture and consumer demand for premium café experiences.
The Delhi flagship is the first step in a long-term retail and expansion strategy, executed through a partnership with Franchise India Brands. The café combines classic European coffeehouse traditions with modern “coffee-to-go” concepts designed to appeal to India’s dynamic and youthful consumer base. Its menu includes signature Viennese coffee blends and cold beverages, alongside locally tailored offerings to suit regional tastes.
Coffeeshop Company plans to rapidly scale across the country, with an ambition to open more than 100 outlets by 2029 in major metropolitan markets such as Delhi-NCR, Mumbai, Bengaluru, Ahmedabad and Gurgaon. India is expected to become one of the brand’s largest markets worldwide, reflecting strong confidence in the nation’s café retail potential.
The brand’s hybrid café format blends traditional coffeehouse service with bar-style offerings, which may include cocktails and other beverages, creating a versatile social space for patrons throughout the day. As India’s coffee shop market continues to grow rapidly — forecast to exceed thousands of outlets in the coming years — Coffeeshop Company’s entry underscores the expanding competition and consumer appetite in the branded café sector.
